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Standard Chartered has been making plenty of headlines because of a careless comment. What communication lessons can you learn from it?

Where does AI source the information it provides in its answers? And how can you feature in those responses? Read this article to find the answers.

Think you know the words and phrases to avoid in media interviews? Here are some new ones that are creeping in and should be avoided.

Do you suffer from imposter syndrome? Many of encounter it. But why does it happen and how can you overcome it?

What PR and comms lessons can you learn from the launch of this new 'Killer' protein bar? Read this article to find out.

Network Rail gained massive media coverage after asking the public to name on of it leaf blowing trains. What can you learn from the story?

Is it ever ok to freeze out a news organisation or refuse to speak to its reporters again?

Looking for advice on how to give your leaders better feedback on their media interviews? We discussed the topic in a recent masterclass. Catch up on it here.

How does AI decide what to cite in its search results? A new report has revealed some fascinating insight for comms and PR professionals.

The media landscape has transformed dramatically in recent years. Would some expert tips on how to navigate these changes help with you comms and PR work?

Looking to make better use of AI in your comms work? Or feeling overwhelmed by the range of AI options? We've got you? Let use guide you through to AI clarity.

A celebration of women working comms and expert advice on supporting more women in to senior roles in the industry

Journalists need interesting spokespeople, so those who are bland and say nothing of any real interest are unlikely to be asked to come back again. So if your spokespeople are so fearful of media interview mistakes that they are missing the opportunities they present, what can they do about it?

Keen to learn more about newsjacking and how to do it successfully? This story offers a brilliant example.

In the ever-evolving world of PR, communications, and media, feedback isn’t just a helpful tool - it’s an essential one.

We’ve all been doing it for a while now, haven’t we? Yet, many of us still find group remote meetings and presentations an immense challenge and a barrier to effective communication.

‘What happens if a journalist asks me a question I don’t know how to answer?’ It is a common fear for spokespeople. And a question we often hear at the start of our media training courses.

One of Kamala Harris’s media interviews has caused a storm. Not because of anything the Democratic nominee said. But because she chose to appear on a podcast rather than traditional media.

Laura Kuenssberg’s cancelled interview with former Prime Minister Boris Johnson continues to gain lots of attention. What would have been a high-profile interview was canned after she accidentally sent him her briefing notes.

Brands sometimes need to communicate decisions they know will be unpopular. And that will attract negative headlines and social media posts. Two household name companies found themselves in that situation recently. And it put them in the firing line.

It feels like almost every day a brand announces new Environmental, Social and Governance (ESG) commitments and targets or a purpose-related strategy. From climate change to a living wage, businesses increasingly want to reach audiences with their ESG story.

Too much to do and not enough time to do it in? We get it. Time often feels like it is in short supply for comms and media team professionals working in a fast-paced and relentless world.

We all know the news cycle can feel bleak and depressing. But are you aware it is causing record numbers of people to avoid the news? A new report shows around four in ten adults “now say they sometimes or often avoid the news”.

Podcasts are booming and businesses are turning to them to add variety and bring a human voice to their content and brand. This blog will explore how you can get started in podcasting.

Could this media training blog have been brought to you by artificial intelligence? Was that news story you read on the way into work created by a robot journalist?

The relationship between journalists and comms and PR professionals can often feel complicated. Some might say ‘strained’.

Print interviews continue to be a crucial component of our media training courses. But do people still read newspapers? When was the last time you bought a paper? Has print become a niche medium serving a rapidly shrinking audience?

Capturing great video has never been easier. Everything you need is in your pocket thanks to the meteoric rise of smartphones.