Building crisis capability before you need it.
Media First brings together crisis training, crisis testing and crisis consultancy to help organisations build capability from every angle.
Our goal is simple: to help organisations become more confident, resilient and prepared for whatever comes next.
Build confident crisis communicators
Realistic scenarios, practical exercises and expert feedback that prepare teams, leaders and spokespeople to communicate under pressure.
WHY CRISIS PREPAREDNESS MATTERS
Confidence comes from preparation.
The organisations that respond most effectively during a crisis rarely rely on a plan alone.
They invest in people, processes, preparation and practice.
That's why Media First combines crisis training, testing and consultancy support to help organisations identify weaknesses, strengthen resilience and build lasting crisis capability.
Whether you need to develop skills, test plans or access expert advice, we can help.

CRISIS HUB > CRISIS MANAGEMENT
Manage the situation, not just the message.
A crisis is a leadership, operational, decision-making and communication challenge that plays out in public.
Our crisis management training prepares leadership and incident teams to activate plans, make decisions under pressure, coordinate a response and protect reputation while the situation is still moving.
HOW WE HELP
Different organisations need different types of support.
Some need to develop the skills and confidence of communication teams, spokespeople and senior leaders.
Others want to test plans, challenge assumptions and identify weaknesses before a real incident occurs.
Some need independent advice on crisis readiness, response structures and communication strategy.
Whatever your starting point, our role is the same: to help your organisation become more prepared, more capable and more confident.
CRISIS TRAINING
Building confident crisis communicators.
Effective crisis communication requires more than a plan.
People need the skills, confidence and experience to communicate effectively when pressure is at its highest.
Our crisis training helps communication teams, leaders and spokespeople prepare for difficult situations through realistic scenarios, practical exercises and expert feedback.
Participants leave with greater confidence, clearer decision-making and the ability to communicate effectively when it matters most.

CRISIS TESTING & EXERCISING
Discover what works before a crisis.
Many organisations have crisis plans. Fewer know how well those plans will perform under pressure.
Our crisis exercises, simulations and testing programmes help organisations challenge assumptions, identify gaps and assess real-world preparedness.
By recreating realistic scenarios and pressures, we help teams strengthen response capability and build confidence before a genuine crisis occurs.

CRISIS CONSULTANCY & SUPPORT
Independent advice. Practical recommendations. Stronger preparedness.
Sometimes organisations need an experienced external perspective.
We help clients review crisis plans, assess readiness, strengthen escalation processes, improve communication structures and develop practical crisis response strategies.
Our role is to provide independent challenge, experienced advice and actionable recommendations that improve readiness before pressure arrives.me more prepared, more capable and more confident.
WHY ORGANISATIONS CHOOSE MEDIA FIRST
Training, testing and consultancy under one roof.
Most providers specialise in one area.
Media First brings together crisis training, crisis testing and crisis consultancy to help organisations build capability from every angle.
That means we can help develop skills, assess preparedness and strengthen plans through a joined-up approach that delivers practical improvements rather than isolated interventions.
Our goal is simple: to help organisations become more confident, resilient and prepared for whatever comes next.

MEET SOME OF THE PEOPLE YOU COULD WORK WITH
Experienced crisis specialists. Real-world expertise.
Media First consultants, trainers and exercise facilitators have helped organisations prepare for, respond to and learn from crises for many years. They bring practical insight, independent challenge and real-world experience to every engagement, helping organisations strengthen preparedness and improve performance under pressure.
Sean Ryan
Strategic Communication, Leadership & Reputation
Sean is a senior communications consultant who helps organisations build trust, strengthen reputation and communicate effectively in complex and fast-moving environments. He advises senior leaders on communication strategy, stakeholder engagement, organisational change and executive communication, helping organisations navigate challenges while maintaining confidence among key audiences.
With more than 30 years' experience across journalism, communications and international organisations, Sean has a deep understanding of how leaders can influence perceptions, shape organisational narratives and engage stakeholders. A former senior editor at The Sunday Times and communications leader at Save the Children, he combines strategic perspective with practical advice that leaders can apply immediately.
Sean supports organisations across the public, private and charitable sectors on reputation management, leadership communication, organisational positioning and change programmes. He is particularly skilled at helping leaders communicate with clarity, credibility and authority when the stakes are highest.
Dafydd Jones
Strategic Communications, Reputation & Public Affairs
Dafydd is a senior communications adviser with extensive experience helping organisations navigate complex stakeholder environments, protect reputation and communicate effectively during periods of change and scrutiny. He has advised at the highest levels of government, providing strategic counsel to Prime Ministers, Cabinet Ministers and senior officials, and has led communications functions across the public, private and charitable sectors.
Combining political, corporate and media expertise, Dafydd helps organisations develop communication strategies, engage stakeholders, manage issues and respond confidently to high-profile challenges. His experience spans reputation management, crisis communications, public affairs, organisational change and executive counsel.
Elisa Colton
Stakeholder Engagement, Strategic Communications & Change
Elisa helps organisations communicate complex issues in ways that build understanding, trust and support. With almost 20 years' experience in journalism and communications, including senior roles with the BBC and Al Jazeera, she brings deep expertise in audience engagement, stakeholder communication and strategic messaging.
She advises organisations on communication strategy, organisational change, stakeholder relationships and reputation management, helping leaders develop clear and persuasive narratives that resonate with internal and external audiences alike. Elisa is particularly skilled at supporting organisations through periods of transformation and uncertainty.
Paul Brennan
Senior Journalist Tutor
Paul has more than twenty years' experience as a journalist across print, radio and TV. Over the years, he has worked across regional and network newsrooms for the BBC, ITV and Five News as a reporter, producer and presenter. Paul’s interviewees have been as diverse as Nobel Prize winners to Big Brother “celebrities”. As a news correspondent, he covered countless general elections, floods and major trials and helped his evening magazine programme secure an RTS Award for news coverage - twice. Away from live television and the studio sofa, Paul has a wealth of experience in media training and presentation skills coaching. He works with public, private and third sector clients including global CEOs, politicians, academics, health and education leaders and international diplomats. This includes crisis simulations, key message management, studio exercises and speech writing.
Victoria Smith
Media and Communications Course Director
Victoria is a Sony-award nominated TV, radio and print journalist with a background at Euronews, ITN, the BBC and The Associated Press. She was the UK correspondent for Euronews TV, reporting on news and politics and has interviewed everyone from Prime Ministers to pop stars. Victoria was the welfare correspondent for BFBS (British Forces News TV and radio) where she made films about life after conflict. She was a regular presenter for the channel’s flagship programme, and continues to report on a range of stories. For radio, she was the afternoon newsreader for Classic FM, and a senior producer for Vanessa Feltz and Jeremy Vine on BBC Radio 2. She also presented her own radio series on LBC. Victoria has written for the Times, the Telegraph and Time Out.
Mark McQuillan
Senior Journalist Tutor
Paul has more than twenty years' experience as a journalist across print, radio and TV. Over the years, he has worked across regional and network newsrooms for the BBC, ITV and Five News as a reporter, producer and presenter. Paul’s interviewees have been as diverse as Nobel Prize winners to Big Brother “celebrities”. As a news correspondent, he covered countless general elections, floods and major trials and helped his evening magazine programme secure an RTS Award for news coverage - twice. Away from live television and the studio sofa, Paul has a wealth of experience in media training and presentation skills coaching. He works with public, private and third sector clients including global CEOs, politicians, academics, health and education leaders and international diplomats. This includes crisis simulations, key message management, studio exercises and speech writing.
THIRTY SEVEN
Practice makes permanent.
Turn training into lasting capablity
Every delegate receives 30 days' complimentary access to Thirty Seven, our AI-powered communication coach.
Practise challenging conversations, media interviews and presentations whenever you want, receive instant feedback and continue developing long after your course has finished.

Trusted by leaders, experts and
high-performing teams.
From boardrooms and conference stages to pitches and virtual events, thousands of
delegates have used our presentation and impact training to communicate with more
confidence, clarity and influence. Here is what some of them say about the experience.

View over 1,700 customer reviews on Coursecheck
CASE STUDIES
Real situations. Practical support. Better outcomes.
Every organisation we work with faces its own pressures. These examples show how
practical support helps teams communicate more effectively when it matters.
Working with Simplyhealth since 2012
Simplyhealth wanted to improve media confidence, strengthen crisis preparedness and ensure communication teams could operate effectively under pressure.
Since 2012, Media First has delivered media training, crisis communication workshops and realistic simulation exercises designed to test processes, strengthen decision-making and build communication capability.
Media First's work has helped Simplyhealth improve crisis preparedness, strengthen communication processes and build greater confidence among communications teams and spokespeople.
Testing preparedness through a 24-hour crisis exercise
Arcadis wanted to test how its global communications teams would respond to a fast-moving crisis that evolved over 24 hours and moved between teams in Europe, North America and Australia.
Media First designed and delivered a 24-hour global crisis simulation using the Conducttr platform, testing media handling, stakeholder communications, leadership visibility and global handovers.
The exercise identified strengths in media handling and global coordination, while highlighting opportunities to improve message escalation and leadership visibility during complex incidents.
Building leadership and management capability at White Cube
Managers promoted for their professional expertise needed practical people-leadership and communication skills.
A bespoke leadership and management development programme combining coaching, feedback practice and communication skills.
Managers reported greater confidence in difficult conversations, delegation and leading teams through change.
FAQS
Frequently asked questions.
What's the difference between crisis training, crisis testing and crisis consultancy?
Each service addresses a different part of crisis preparedness.
Training builds the skills, confidence and capability people need to perform effectively under pressure.
Testing and exercising challenge plans, processes and assumptions to identify strengths, weaknesses and areas for improvement.
Consultancy provides independent review, expert advice and practical recommendations that help organisations strengthen crisis readiness.
Many organisations combine all three as part of a wider crisis preparedness programme.
We already have a crisis plan. What support should we consider next?
Having a plan is an important first step. The next question is whether the plan would work in practice.
Many organisations choose to review, test and strengthen their arrangements to ensure people understand their roles, decision-making processes are clear and communication can happen effectively when pressure is high.
The right next step depends on your current level of confidence, the age of your plans and how recently they have been reviewed or tested.
How do we know whether we're prepared for a crisis?
Most organisations only discover how prepared they are when faced with a real incident or a realistic exercise.
Preparedness involves far more than having documented plans. It depends on leadership capability, decision-making, communication skills, escalation procedures, stakeholder management and the ability of people and processes to function effectively under pressure.
Reviews, exercises and crisis training can all help organisations build confidence in their level of readiness.
Can crisis support be tailored to our organisation and risks?
Yes. Every engagement is bespoke.
Whether we're delivering training, running simulations, reviewing plans or providing consultancy, the support is designed around your organisation, your stakeholders, your risks and the situations you are most likely to face.
This creates more realistic learning, more valuable insights and recommendations that are directly relevant to your environment.
Can you support organisations during a live issue or crisis?
Yes.
While many organisations engage us to strengthen preparedness before an incident occurs, others seek support when facing a difficult issue, emerging communication challenge or period of increased scrutiny.
We provide experienced advice, independent challenge and practical support that helps organisations make better decisions and communicate with greater confidence under pressure.
Why do organisations choose Media First for crisis preparedness?
For more than 40 years, Media First has helped organisations prepare for scrutiny, strengthen crisis capability and communicate effectively when it matters most.
Our approach brings together crisis training, testing, consultancy and communications expertise.
We focus on helping organisations improve confidence, strengthen decision-making and build practical capability rather than simply producing plans or reports.
LET'S TALK
How prepared is your
organisation? Let's find out.
Whether you're looking to strengthen crisis skills, test response plans or gain
an independent view of your preparedness, we'll help you identify the right
next step.