How a message muddle created global headlines
What would you do if you were unexpectedly thrust into the media spotlight? Find out when can go wrong when you are not crisis ready.
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What would you do if you were unexpectedly thrust into the media spotlight? Find out when can go wrong when you are not crisis ready.
What spokespeople stood out during 2022. And what communication lessons can you learn from them?
Who stumbled under the media spotlight in 2022? And what media training lessons can you learn from them?
It’s been quite a year. There’s the ongoing war in Ukraine, the death of Queen Elizabeth II, and we’ve had three different Prime Ministers.
What are the social media trends you need to know about? Which platforms should you expect to grow in popularity? What content is performing the best? And what will happen on social media in 2023? There were just some of the topics we explored during our social media masterclass for members of The Media Team Academy.
What happens when you fail to consider the location for your media interview? Find out in the blog together with some expert tips for getting it right.
The comedian's campaigns have raised questions about how organisations should manage reputation threats posed by activists. What would you do?
Have you ever had the advice "just be yourself" in a media interview? Find out what it looks like when someone does just that.
Why did these pub rolls gain so much media attention? And what do they teach us about the media's appetite for unusual stories?
You may manage a team. You might not have line management responsibility, but you lead projects. Maybe you need to manage sideways.
Personal questions have a history of tripping up media spokespeople. Could you handle one? Let us show you how to do it.
Your journalist is ready to fix a time for an interview. You’ve meticulously constructed your message and have your neat A4 briefing sheet ready. What next? How do you get a spokesperson ready for your interview? At a recent exclusive masterclass for members of The Media Team Academy, it was quickly established that, when it comes to preparing and briefing a spokesperson, one method doesn’t fit all.
The comment went viral. What does it tell us about the dangers of repeating negative language in media interviews?
Do you want to be less of a ‘doer’ and more of a manager or strategic adviser? It’s tricky, isn’t it?
Something bad has happened. Your organisation is in crisis media management mode and has been making headlines and trending on social media. How can you convince your customers to trust you again? And that’s why it was the focus of a masterclass for members of The Media Team Academy.
What made this interview stand out? And what media training lessons can other spokespeople learn from it?
Expert tips from our presentation skills training courses to help you show your personality in your next presentation.
Why is there so much “thanks for having me” on the airwaves? Why does it matter? And how should you start media interviews?
When it was confirmed the Prime Minster would break her silence on the economic turmoil by appearing on regional radio, there were suggestions she was taking an easy option.
Should business leaders show their emotions when leading crisis communication responses? Discover the answer in this article.
What crisis comms lessons can you learn from this tale of fuming holidaymakers, backtracks, U-turns and accusations of ruining holidays?
Our look at how brands responded to the death of Queen Elizabeth II. And what you must consider when posting at times of heightened national or global sensitivity.
Communication is made up of more than the words we use. Experts believe that between 70 and 93 per cent of all communication is non-verbal. Eye contact, smiling, hand gestures and posture can heavily influence how people interpret and react to information.
How do you get your sustainability story out there? How do you make them believable? And how do you avoid being accused of greenwashing?
How’s your day going? Have you just come out of a tough meeting? Maybe that campaign you have been working on has not generated much coverage.