This course is for anyone who wants to engage with journalists and tell media-friendly stories.
For some delegates, that could mean preparing to do something completely new.
For others, it will mean finessing existing media interview skills.
Whatever your experience level, this training course helps ensure delegates get their message across in media opportunities and communicate with clarity and confidence.
Delivered by experienced journalists who have worked in the UK’s top newsrooms, this high-quality course puts you in the best possible hands to navigate the daunting media environment.
Our media training is practical, fast-paced and perfect for both media novices and experienced spokespeople.
Our brilliant journalists will guide you through all the latest techniques and skills needed to master print, radio and TV interviews. And improve your understanding of what reporters want from a story.
Your course will cover:
And because we believe people apply their knowledge best when they take an active role in their learning, receive immediate constructive feedback and have fun, you’ll get plenty of chances to test your new skills and abilities in our broadcast studios.
The result? You will have the confidence and skills to engage with the media and compel your audience with your story.
Here’s what your time with us might look like.
Understanding the changing media landscape
Planning your interview
Staying in control
Interview practice, review and coaching (print & telephone)
Preparing for broadcast interview
Interview practice, review and coaching (TV & radio)
From our realistic, fully equipped, TV and radio studios, delegates give a face-to-face TV and radio style interview with their journalist trainer.
Playback, review, feedback and coaching will follow.
Developing a quote for a recorded broadcast interview
Being able to pull a soundbite out of the bag at short notice is vital when you know that your time on air is tight
Delivering a soundbite
The group will be asked to deliver a short 15-second TV or radio soundbite to camera or mic that resonate with the audience and support the company’s messages.
Review of the day and lessons learnt
On our open courses, you can expect:
Our full attention
We offer a ratio of one trainer to four delegates, so you can be assured a high level of focus on your individual needs with the best opportunity to learn.
Our training team are working journalists and broadcasters with expert knowledge of all the latest trends and techniques
Hands on learning
We believe people learn best when they put their new skills and knowledge to the test.
Recording and playback
Our dedicated camera operators can film and record your presentation practice for playback and review, as well as providing you with secure access to all your own recordings after the course.
Access to classroom and studios
Our brand new, fully equipped TV, radio, podcasting studios and classrooms provide the perfect setting for your presentation practice.
Post course support
Your booking comes with a full year of post course support through our online Continuous Professional Development program, including access to blogs, templates, ebooks, live masterclasses and a range of associated self-study courses.
Your Media Skills open course will be delivered by Victoria Smith.
Victoria is a Sony-award nominated TV, radio and print journalist with a background at Euronews, ITN, the BBC and The Associated Press.
Places are available on the dates shown below, with each booking priced at £895 +VAT.