Crisis Communication Training

Improved awareness of your organisation's reputational risks
Better understanding of what to expect when a crisis strikes
Know when and how to activate your crisis plan
The ability to communicate quickly and effectively when the worst happens
Confident comms teams and spokespeople who communicate with clarity, empathy and authority

Enhanced understanding of roles and responsibilities during a crisis
Clarity of individuals' roles and responsibilities during a crisis
Crisis skills fit for a world where social media can amplify concerns, rumours and misinformation
Confidence when contacted by a journalist during a crisis
Peace of mind that your crisis comms plan works and doesn’t just look good on paper

"As we’ve come to expect from Media First, their contribution was incredibly professional, well thought out and extremely well executed. The expertise of their journalists really helped our fictitious scenario come alive and provided some valuable lessons which we have been able to fit directly into our future planned crisis response."

James Puxty, Head of Incident Communications, Business Continuity & Incident Management, Nationwide

"Media First worked with us to create a scenario which challenged us on a number of different levels. The fast-paced nature of the scenario gave us insight into how we work as a team under pressure, and the way that Media First’s journalists responded in real-time to our response made if feel as genuine as possible."

Kew Gardens Executive Team

Crisis tends to strike when it’s least expected.

But just because you don't know when a crisis will happen doesn’t mean you can’t be prepared.

Our expert tutors will guide you through every aspect of effective crisis management, from ensuring your organisation is ready to communicate within minutes of a crisis striking to holding a press conference.

So, if the worst does happen and you are in the spotlight for all the wrong reasons, you’ll emerge with your reputation intact and maybe even enhanced.

Who is crisis training for?

Our courses are for everyone who needs to be better prepared for crisis incidents. Typically, we provide training for:

Senior management teams
Public relations and communications professionals
Members of crisis response teams
Social media team members
Crisis spokespeople

But everyone in your organisation should have some understanding and awareness of crisis management.

If something goes wrong in your organisation, would your receptionists, security officials and maintenance staff - who all tend to wear branded clothing - know what to do if they were approached by a journalist?

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Step 1: Get in touch with us

Submit your contact form or schedule a free meeting with us.
Step 2: We handle the details

We will guide you through the briefing and booking process leaving no stone unturned.
Step 3: Crisis management resilience

Revel in the glory of booking the best crisis media management training available and watch your external and internal reputation grow.

Who will deliver our training?

Our training puts you in the hands of the experts - current working journalists.

That means you will work with people who know what it takes to communicate effectively during the most stressful and unpredictable times. And who are best placed to advise on what the media looks for during a crisis.

But they are not just brilliant journalists who have worked on the frontline of some of the biggest stories.

They are also experienced trainers who can pull on extensive first-hand experience of helping organisations of all shapes and sizes ensure they are crisis-ready.

Will our session be tailored to our organisation and sector?

Yes, all our crisis communication courses are bespoke.

There is no one-size-fits-all approach to crisis comms training.

We believe it must feel realistic and believable and push your delegates.

So, we will work with you to understand your concerns, risks and vulnerabilities. And we will design a course that meets your needs and objectives and ensures you can communicate with clarity and confidence if the worst happens.

What are the benefits of crisis communication training?

Crisis management training has many benefits, both for your organisation and your delegates. Here are just a few:

Improved awareness of the reputational risks for your organisation
Better understanding of what to expect when crisis strikes
Improved ability to communicate quickly and effectively when the worst happens
Confident comms teams and spokespeople who can communicate with clarity, empathy and authority under the most intense media pressure
Enhanced understanding of roles and responsibilities during a crisis, both among communications professionals and senior leaders
Ensuring every member of your crisis team understands their role and can contribute effectively in different crisis scenarios
Transferable skills and influencing strategies

What post-course support will I receive after training?

Effective crisis communications and crisis management require more than a training day.

And we are great believers in the importance of continual learning, support, access to new resources and the ability to stay on top of your crisis skills.

So, you will have the option to give your delegates access to our online learning Essential Crisis Management course for 12 months after your course. This self-study course is a great way to keep your crisis communications skills sharp.

Sign up to our blogs, and you will have access to regular analysis of how organisations have managed their reputation in the crisis spotlight. As well as tips and advice on what could have been done differently.

The blogs are hugely popular with PR and communications professionals. And they often contain practical resources to aid your crisis response, including risk register and holding statement templates.

Who should attend crisis communication training?

Our courses are for everyone who needs to be better prepared for crisis incidents. Typically, we provide training for:

Senior management teams
Public relations and communications professionals
Members of crisis response teams
Social media team members
Crisis spokespeople

But everyone in your organisation should have some understanding and awareness of crisis management.

If something goes wrong in your organisation, would your receptionists, security officials and maintenance staff - who all tend to wear branded clothing - know what to do if they were approached by a journalist?