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Crisis management — 16 October by Adam Fisher

Promotional tour shows how to make a crisis worse

General media skills, Spokesperson training, Radio interview skills — 11 October by Adam Fisher

Interview highlights the risk of waxing lyrical on wider issues

Spokesperson training, TV interview skills, General media skills — 9 October by Adam Fisher

Refusal to answer key question makes spokesperson appear evasive

It was billed as a ‘world exclusive’ interview with ‘the most talked about woman’ in Britain. After weeks of detailed reports about the nature of her relationship with Boris Johnson, Jennifer Arcuri…