Media Skills Training, Crisis management, General media skills — 25 January by Adam Fisher

Mayo madness: Have brands ‘lost the plot’ over purpose?

Many brands are grappling with sustainability and purpose. They are topics that regularly come up in conversation with our clients who are increasingly wanting help telling sustainability…


Crisis management, Spokesperson training — 20 January by Adam Fisher

Sorry-not-sorry: Why non-apologies prolong the pain (and how to apologise effectively)

— 18 January by Adam Fisher

Could Asda’s beef with farmers have been avoided?

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Crisis management — 13 January by Adam Fisher

'Keep warm' advice lands energy firm in hot water - but boss shows how leaders should manage mistakes

Energy prices are soaring, and many face a cost-of-living crisis. So, advice on staying warm without cranking the heating up could have been useful. The advice issued by OVO Energy to its SSE…


Spokesperson training, General media skills, Media Skills Training — 11 January by Adam Fisher

Spokesperson shows there’s no riddle to giving a good media interview

Have you played Wordle yet? If you haven’t, you’ve probably noticed some of your friends posting cryptic grids of different coloured squares on social media and either lamenting or boasting about…


Media Skills Training, Spokesperson training — 6 January by Adam Fisher

The death of an iconic handset (and source of terrible media interviews)

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Spokesperson training, Media Skills Training —  21 December 2021 by Adam Fisher

The spokespeople and media interviews that stood out in 2021

Crisis management —  16 December 2021 by Adam Fisher

2021 – A year in crisis

Spokesperson training, Media Skills Training —  14 December 2021 by Adam Fisher

The worst interviews of the year

It is the most wonderful time of the year. No, not Christmas. Our look back at the interviews of the past year that have stuck in the memory for all the wrong reasons. As ever, there have been…