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The most-hated jargon and how to avoid using it in media interviews
Often at this time of year, our media training blog focuses on the word of the year. Unsurprisingly, ‘lockdown’ has scooped that particular honour in 2020. As we’ve all probably heard more than…
Rake news: The story that shows you never know when you could find yourself in the media spotlight
One day you are a local business and the next you are the most famous landscaping company in the world. Four Seasons Total Landscaping found it itself at the centre of the media spotlight and making…
How damaging could citizen journalism be for your brand?
Trump's TV tantrum and why his interview walkout is only part of the story
Criticising the journalist. Complaining about tough questions. And walking out before it ended. It’s no wonder that Donald Trump’s 60 Minutes interview has been dominating the news. And with so…