Identifying positive media stories

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An excellent foundation for our real world tutor led training.

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Bite size modules you can dip in and out of at your convenience.

IDENTIFYING POSITIVE MEDIA STORIES

Would you like an endless pot of positive PR stories to help you promote your organisation?

Would your spokespeople benefit from more case studies and human examples that they can weave into their media interviews and presentations?

Wouldn’t it be great if every one of your colleagues, across all areas of your organisation, were on the lookout for positive ‘media friendly’ news stories that your PR and media teams could share?

If you like the sound of this, the latest online course to be released by Media First will help.

‘Identifying positive media stories’ is an interactive, online course, that takes less than 30 minutes to complete.

Accessible on a PC, Mac, tablet or smartphone, it is designed to be rolled out to teams, departments or even whole businesses.

And, while about 80 per cent of this course content is pre-designed, the rest of it can be designed bespoke to you. It can include example press releases from your organisation, links to your own news stories, blogs, podcasts, videos – whatever you want to include to showcase the sorts of stories that you want to hear more of.

There’s even a section called ‘Meet the Comms Team’ where we can add personal profile images, videos or a few words from your team, so you can really add the personal touch.

What will participants learn?

  • What journalists, the media, their audiences and your team are looking for in news stories.
  • Transferable storytelling skills that will help them in their day to day communication.
  • How to present and submit a story idea to you – quickly, easily and helpfully.
  • How to support your comms and media teams to build a better brand.
  • The benefits to them, and their departments, of engaging with the comms team.

 

Pricing & features

BASIC
Great for small teams
£2,500 + VAT
£2,000 + VAT
BESPOKE
Ideal for larger teams
£3,500 + VAT
£3,000 + VAT
BUSINESS
Large enterprise-ready
£POA
12 months access

50 free delegate logins
12 months access

100 free delegate logins

All Basic plan features +
12 months access

1,000 free delegate logins

All Bespoke plan features +

50 delegate logins

Unlimited course attempts for each delegate

Quarterly usage reporting so you can see who's completed the course
Additional delegate logins available from as little as £4 + vat per delegate

Tailoring of brand colours (limited)

Insert own examples of stories, press releases and story ideas

Monthly usage reporting

Additional delegate logins available from as little as £4 + vat per delegate

Full tailoring of branding

Host on your own learning management system (LMS)

Bespoke course development

24/7 usage reporting

Dedicated support

 

Want to learn more? Then get in touch here.

Our Clients

We have a huge amount of experience in over 40 different sectors such as automotive, charity, finance, healthcare, manufacturing, pharmaceutical, retail, travel and many more. Here is a small selection of our clients.

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Emma Nelson

Emma's varied TV and radio career makes her particularly adept at helping big brands and niche businesses to hone, simplify and successfully deliver their messages.

Simon Brooke

Journalist and editor Simon writes regularly for The Times, The Financial Times, The Daily Telegraph, The Express, The Daily Mail and Business Life magazine.

Tasneem Siddiqi

Tasneem has a rich and diverse radio and television career spanning 30 years and now specialises in delivering presentation, communication and media skills training.

Sian Jones

A professional TV news anchor and host, Siân is highly experienced as a presentations, media and communications trainer.

Our Training Team

Our courses are delivered by current working journalists, along with PR and communications professionals - all of whom are expert and experienced trainers.

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