The worst media interviews of 2020
It has been a year like no other. But it is not going to stop us from taking our annual look back at the spokespeople who got it wrong over the past 12 months and the media training lessons that can…
Brain fade? Here’s how to handle it
It’s everyone’s worst nightmare. You’re in the middle of a presentation or coming to a critical point in a media interview and suddenly your mind goes blank. What on earth were you going to say?…
16 different media interview formats and how to handle them
Radio, print and TV interviews all have their specific requirements. But there is much more to it than those three categories, with each medium throwing up a range of different interview formats,…