Spokesperson training, General media skills, TV interview skills —
24 June 2021 by Adam Fisher
A hopeless way to handle a difficult question?
What makes a good media spokesperson? Well, you need someone articulate. And they should be confident and comfortable with the subject being discussed. They also need to be relatable – likeability…
Radio interview skills, TV interview skills, Spokesperson training, General media skills —
10 August 2020 by James White
What does a journalist want from you in a media interview?
It is always interesting when we ask for delegates’ perceptions of journalists and the media at the start of our media training courses. Those who have had little interaction with the media often…
General media skills, TV interview skills, Spokesperson training —
22 July 2020 by James White
What you can learn from an interview the journalist described as a 'car crash'
One day we are looking at the problems Huawei is facing in media interviews and the next we are analysing an interview about turning grouse moor into a nature reserve. Two hugely different issues,…
