Media Training Blog
Crisis management, Social media —  11 November by Adam Fisher

Doughnut saga turns into sweet PR success story

Have you heard the story about a doughnut company which almost turned a human-interest story into a reputational disaster but ultimately enjoyed the sweet taste of PR success? Krispy Kreme has…

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Crisis management, Social media —  4 November by Adam Fisher

How to respond to the threat of a social media boycott

Crisis management, Social media —  21 October by Adam Fisher

Mobile meltdown: How Three bungled its outage response

Crisis management, Social media —  30 September by Adam Fisher

What crisis comms pros can learn from this amateur spokesperson

Crisis management, Social media —  7 August by Adam Fisher

Misjudged response triggers social media storm

Crisis management, Social media —  26 July by Adam Fisher

Airline endures turbulent week

There’s nothing quite like the intense pressure generated by a crisis media management incident. So, imagine having to face three damaging reputational issues in one week. That was the situation…

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Crisis management, Social media —  8 July by Adam Fisher

Was this a good response to a damaging story?

How would you react if you saw a damaging report about your company on TV? Would you be tempted to fire back from your personal social media account? Well, that was what one senior executive of the…

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Crisis management, Social media —  4 July by Adam Fisher

Poorly considered campaign results in reputational own goal

Crisis management, Social media —  17 June by Adam Fisher

Restaurant feels the heat after ‘dine and dash’ crisis