Media Training Blog

Crisis management, Social media — 11 November 2019 by Adam Fisher

Doughnut saga turns into sweet PR success story

Have you heard the story about a doughnut company which almost turned a human-interest story into a reputational disaster but ultimately enjoyed the sweet taste of PR success? Krispy Kreme has…

Crisis management, Social media — 4 November 2019 by Adam Fisher

How to respond to the threat of a social media boycott

Crisis management, Social media — 21 October 2019 by Adam Fisher

Mobile meltdown: How Three bungled its outage response

Crisis management, Social media — 30 September 2019 by Adam Fisher

What crisis comms pros can learn from this amateur spokesperson

Crisis management, Social media — 7 August 2019 by Adam Fisher

Misjudged response triggers social media storm

Crisis management, Social media — 26 July 2019 by Adam Fisher

Airline endures turbulent week

There’s nothing quite like the intense pressure generated by a crisis media management incident. So, imagine having to face three damaging reputational issues in one week. That was the situation…

Crisis management, Social media — 8 July 2019 by Adam Fisher

Was this a good response to a damaging story?

How would you react if you saw a damaging report about your company on TV? Would you be tempted to fire back from your personal social media account? Well, that was what one senior executive of the…

Crisis management, Social media — 4 July 2019 by Adam Fisher

Poorly considered campaign results in reputational own goal

Crisis management, Social media — 17 June 2019 by Adam Fisher

Restaurant feels the heat after ‘dine and dash’ crisis

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