Social media, General media skills, Media Skills Training —  27 April by Adam Fisher

Caterpillar conflict: What can we learn from the legal battle gripping the nation?

We like to keep a close eye on all the big stories at Media First towers. And, at the moment, they don’t seem to be much bigger than two of the nation’s best-known retailers slugging it out over a…


Crisis management, Social media —  11 March by Adam Fisher

Burger King and PR guru highlight risks of setting out to be controversial on social media

Social media, Media Skills Training —  16 February by Adam Fisher

Lessons from tweet that showed the recipe for social media success

Crisis management, Social media —  9 November 2020 by Adam Fisher

How damaging could citizen journalism be for your brand?

Crisis management, General media skills, Social media —  4 November 2020 by Adam Fisher

How an interview from a former boss created a crisis

Crisis management, Social media —  7 October 2020 by Adam Fisher

What can we learn from the social media crisis that grabbed the headlines?

When people think about the causes of a crisis, they typically consider things like fatal accidents and catastrophic incidents. But sometimes a crisis can be caused by something as simple as a…


Social media, Crisis management —  26 February 2020 by Adam Fisher

Yorkshire Tea produces ‘proper’ response to a social media storm

On the face of it, it should have been a pretty innocuous photo. But when new chancellor Rishi Sunak posted a picture of himself making a round of hot drinks for his team, alongside a large bag of…


Crisis management, General media skills, Social media —  3 February 2020 by Adam Fisher

Kobe Bryant and the haste for news during a crisis

Crisis management, Social media —  11 November 2019 by Adam Fisher

Doughnut saga turns into sweet PR success story