General media skills, Media Skills Training, Presentation skills —
30 March by James White
10 top tips for better online meetings
How are you managing with the move to online meetings? Are you finding that they are less focused? Are attendees taking it as an invitation to multi-task? Are you finding that a couple of…
Spokesperson training, TV interview skills, Media Skills Training —
10 February by Adam Fisher
Adviser’s intervention turns a good news story into a horror show
You have seen interviews where the spokesperson has brought proceedings to an abrupt end when they don’t like a line of questioning. But how about when the PR team becomes unhappy with the…
Media Skills Training, Spokesperson training —
29 January by Adam Fisher
‘I didn’t say that’ – spokesperson’s denial makes a bad story worse
How’s this for an approach to a damaging story? A journalist calls you up to ‘clarify’ something you said and you deny that you had used a particular word. When the reporter reveals they have a…
