Spokesperson training, Media Skills Training —
23 November by Adam Fisher
The interview that shows why it is all about the storytelling
How can you tell that a spokesperson has given a great media interview? Well, if the journalist replies to one of their answers with “gosh”, it could be a clue they have done an excellent…
Media Skills Training, Spokesperson training —
12 October by Adam Fisher
Buckle up: Why the media loved the story that sounds like a budget remake of Speed
Have you heard the story of the driver who was ‘kidnapped’ by his electric car? The gripping tale of the runaway car that ran red lights and roundabouts before being rammed by a police van has been…
Spokesperson training, Media Skills Training —
10 October by Adam Fisher
Klopp, chaos and the risks of giving personal opinions in media interviews
You don’t have to be the biggest football fan to know there has been a lot of controversy recently. “Significant human error” resulted in a perfectly good goal being ruled out in a showpiece match…
