Spokesperson training, Media Skills Training —
21 October by Adam Fisher
What can you learn from this local story creating national headlines?
A local council meeting may seem like an unlikely source of a story that has captured the attention of the nation’s media. But then, not many council meetings discuss something so stomach-churningly…
Spokesperson training, Media Skills Training —
16 September by Adam Fisher
Mountains, tents and the power of metaphors in media interviews
When the Government announced its plans to give 30 million people a covid booster jab to prevent another wave of the virus, we didn’t expect to hear a comparison to a wet and windy night on the side…
Spokesperson training, Media Skills Training, General media skills —
14 September by Adam Fisher
Trading places: 7 reasons why you should target trade publications
Trade publications may not have the glamour of mainstream newspapers or appearing on TV or radio. In fact, some publications like Potato Storage International, Drain Trader and Poultry World have…
