Media Training Blog

Media Skills Training, Spokesperson training, General media skills — 10 October by Adam Fisher

US Election 2024: The Rising Power of Podcast Interviews in Shaping Public Opinion

One of Kamala Harris’s media interviews has caused a storm. Not because of anything the Democratic nominee said. But because she chose to appear on a podcast rather than traditional media. Not got…

Spokesperson training, Media Skills Training, General media skills — 8 October by Adam Fisher

Media training lessons from an interview that didn’t happen

Media Skills Training, Spokesperson training — 1 October by Adam Fisher

The risks of talking about rivals in media interviews

General media skills, Media Skills Training — 24 September by Adam Fisher

What should you do when the media gets it wrong?

General media skills, Crisis management, Media Skills Training — 19 September by Adam Fisher

Communicating unpopular decisions – lessons from two big brands

General media skills, Media Skills Training — 17 September by Iain Wallace

How to better tell your ESG story

It feels like almost every day a brand announces new Environmental, Social and Governance (ESG) commitments and targets or a purpose-related strategy. From climate change to a living wage,…

Media Skills Training, Spokesperson training — 12 September by Adam Fisher

Why Media Training Isn’t About Being Boring: Our response to the Rest is Entertainment Podcast

What’s the aim of a media training course? Is it simply to help spokespeople avoid saying something damaging? Well, the hosts of a popular podcast believe it is. And we don’t like the sound of…

Spokesperson training, Media Skills Training — 22 August by Susan Bookbinder

What should you do after a media training course?

Spokesperson training, Media Skills Training — 22 August by Adam Fisher

The interviews we loved from the Paris Olympics

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