Spokesperson training, General media skills —  28 September by James White

How authenticity helped this businesswoman turn a sickening act into something positive

When Maggie Ogunbanwo's family home and business was the target of a hate crime, growing her profile couldn’t have been further from her mind. Yet a few months on, and the horrific incident has led…

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Crisis management, General media skills —  23 September by James White

What can you learn from this five-minute apology?

General media skills, Spokesperson training —  9 September by James White

6 ways to gain media coverage when you don’t have any news

Spokesperson training, TV interview skills, General media skills —  7 September by James White

The key lesson to learn from the astonishing interview you asked us to look at

Radio interview skills, Spokesperson training, General media skills —  3 September by James White

Would you feel comfortable saying ‘I don’t know’ in a media interview?

Spokesperson training, General media skills —  1 September by James White

Why telephone print interviews have become increasingly important

We’ve looked in some detail in this media training blog about how coronavirus has changed the broadcast media landscape. What we haven’t covered to the same extent until now is the impact it has had…

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Spokesperson training, Radio interview skills, General media skills —  27 August by James White

Could you handle a personal question in a media interview?

“What do you think?” On the face of it, it is a simple enough question. But for many media spokespeople, it appears particularly unwelcome and they continually stumble over attempts from…

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General media skills, Media Skills Training, Spokesperson training —  19 August by James White

Our favourite Zoom disasters and the media training lessons you can learn from them

Radio interview skills, General media skills, Spokesperson training —  17 August by James White

12 tips to make sure your next radio interview is on the right wavelength