Media Training Blog

Crisis management, Media Skills Training — 21 July by Adam Fisher

Is your CEO really your best crisis spokesperson?

Who should you put in the media spotlight when a crisis happens? Who should explain to the media what went wrong and set out what is happening to improve the situation? Who should say sorry to…

Media Skills Training, Crisis management, General media skills — 22 February by Adam Fisher

Chocolate, condoms and how brands should communicate price increases

Social media, Crisis management, Media Skills Training — 17 February by Adam Fisher

Should you be doing social media like Ryanair?

Media Skills Training, Crisis management, General media skills — 25 January by Adam Fisher

Mayo madness: Have brands ‘lost the plot’ over purpose?

Crisis management, Media Skills Training — 25 November 2021 by Adam Fisher

‘Softening the blow’ or burying bad news? How one brand announced 900 store closures

Crisis management, Media Skills Training — 26 October 2021 by Adam Fisher

Why every little helps when it comes to crisis comms

If you are one of the many people who has turned to online supermarket shopping, you may have endured a frustrating weekend. The Tesco website and app went down on Saturday (23/10), leaving shoppers…

Media Skills Training, Social media, Crisis management, General media skills — 8 July 2021 by Adam Fisher

Naming disaster sees launch trend for all the wrong reasons

Imagine being a new start-up and almost immediately finding yourself trending on social media. Not only that, but you generate coverage in the Financial Times and Daily Mail. Sounds great,…

Media Skills Training, Presentation skills, Crisis management — 6 April 2021 by Adam Fisher

How can you make the most of your online training?

Crisis management, Media Skills Training — 23 March 2021 by Adam Fisher

The story of ‘inhumane’ working conditions and the missing factors in the response

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