We recently caught up with Gerald Ratner and got the inside story on his infamous remarks at the IOD Annual Convention in 1991 and the damage that those comments caused.Read more
Preparation is the key to a successful interview. But sometimes, particularly in a crisis situation, there in no time to prepare as the media are on your doorstep. How do you manage this challenging situation?…Read more
Delivering your key message in a dull, flat, monotone way will ensure it falls on deaf ears. You need to inject passion, enthusiasm and energy in your voice to engage the audience during the interview. In thi…Read more
Your organisation is in the news and the communications team has put you forward as the spokesperson for a television interview. You have had your media training, are well briefed and feeling confident that yo…Read more
How should you communicate when a crisis strikes your organisation? In this short video, journalist and trainer Paul Brennan outlines what needs to be included in your crisis communication and t…Read more
Would you know how to react when the worst happens? Crises can strike all organisations, no matter how big or small. Preparation is key. In this short video, journalist and trainer Judy Aslett reveals how you c…Read more
What’s your brand image? Do you have a good reputation among your customers and the media? In this short video, journalist and trainer Judy Aslett outlines why brand image is crucial and how a good reputation c…Read more
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