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VIEW ALLWas this Standard Chartered’s Ratner moment?
Imagine you have put together a carefully crafted press release. You know the message you want to get across. You’ve planned how your spokesperson will respond to any awkward questions asked during…
How to stop your spokesperson walking out of an interview
Walking out of a media interview is a cardinal sin. It is a situation that must be avoided, as we always stress during our media training courses. Yet, it is something that continues to happen when…
How to pitch your news story ideas: expert advice from journalists
Pitching isn’t easy, is it? It can be hard to know which journalists to target. And it can be even trickier to grab their attention. The good news is journalists want to receive…
