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9 myths about media interviews

9 myths about media interviews

Not all advice is good advice. And when it comes to media interviews there are plenty of views and opinions which just don’t hold up. You could call them myths. The problem is that many of them appear over and ...

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Was Gillette right to ignore ‘hypocrisy’ claims?

Was Gillette right to ignore ‘hypocrisy’ claims?

Look beyond Brexit and there has been another hotly debated issue this week. Yes, Gillette’s new advertising campaign which aims to tackle ‘toxic masculinity’ has got a lot of people talking. The short video, ...

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When the media manager becomes the story

When the media manager becomes the story

The Premier League is huge global business, pulling in television audiences, generating colossal traffic on social media, creating reams of copy for print outlets, not to mention hours of match commentary matc ...

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