How has Boeing handled the latest blow to its reputation?

The Media Landscape

• 6 min

Play episode

The new year is supposed to be a time of new starts. But Boeing has found itself facing a familiar PR and crisis media management headache at the beginning of 2024. The company’s reputation was again forced into a tailspin when part of the fuselage – known as a door plug – tore off while the aircraft was travelling at around 16,000 feet. It's the latest instalment in a damaging and long-running crisis for the aviation giant. To read the original article this audio blog was created from, <a href='https://www.mediafirst.co.uk/blog/how-has-boeing-handled-the-latest-blow-to-its-reputation/'>click here</a>.<a href='http://www.mediafirst.co.uk/'>Media First</a> are media and communications training specialists with more than 35 years of experience. We have a team of trainers, each with decades of experience working as journalists, presenters, communications coaches and media trainers.