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KSI and the art of apology videos

KSI and the art of apology videos

The Media Landscape
8 min
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<p>We are increasingly asked about the role of video in crisis communication.</p><p>Can it help you control the narrative and get your message to more people when you are in the spotlight?</p><p>Can it help you better connect with customers and supporters when you are under intense scrutiny?</p><p>And, if you do include apology videos in your crisis comms strategy, what makes a good one? </p><p>To read the original article this audio blog was created from <a href='https://www.mediafirst.co.uk/blog/ksi-and-the-art-of-apology-videos/'>click here</a>. Media First are media and communications training specialists with more than 35 years of experience. We have a team of trainers, each with decades of experience working as journalists, presenters, communications coaches and media trainers.</p><p> </p><p><a href='http://www.mediafirst.co.uk/'><b>Media First</b></a> are media and communications training specialists with more than 35 years of experience. We have a team of trainers, each with decades of experience working as journalists, presenters, communications coaches and media trainers.</p> <p><br/><br/></p>