
The Media Landscape
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The Media Landscape is a Media First podcast.
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11 phrases you can immediately use to improve your media interviews
7 min 40 sec
There's a lot of advice about the things to avoid saying.
But not so much about the language that can make interviews more impactful, signal to the audience that they need to pay attention, and help steer spokespeople away from dangerous ground.
Until now.
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Vague interview adds to confusion
8 min 0 sec
Talking in generalities is a mistake many media spokespeople make.
And it is an error that saw one high-profile journalist become increasingly frustrated with his interviewee this week.
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IS THIS THE END OF THE CRISIS THAT BECAME F1'S MAIN EVENT
6 min 22 sec
In this gripping episode of The Media Landscape, I delve into the dramatic turn of events that has rocked the world of Formula 1. Christian Horner's sudden dismissal as the principal of Red Bull Racing has sent shockwaves through the sport. Was it truly unexpected, or a long time coming? I explore the crisis that began 18 months ago, involving allegations of inappropriate behaviour and a poorly managed media storm that overshadowed Red Bull's on-track achievements. With the team's performance faltering and tensions rising, Horner's departure might be the catalyst Red Bull needs to regain its former glory. Join me as I unravel the complexities behind the headlines and consider what this means for the future of Red Bull Racing.Play episode
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STINGING HEADLINES AND REPUTATIONAL DAMAGE
3 min 32 sec
In this episode of The Media Landscape, we delve into the fallout from Monzo's recent scandal. After being slapped with a £21 million fine by the Financial Conduct Authority, Monzo's approach to crisis communication is under scrutiny. I explore whether their strategy to move past the issue was the right call. The investigation revealed shocking lapses in Monzo's anti-financial crime measures, with customers registering using addresses like 10 Downing Street and Buckingham Palace. The media frenzy that followed delivered a severe blow to Monzo's reputation. As I discuss, the real cost of such fines often lies in the damage to trust and credibility. In crisis communication, authenticity and accountability are crucial. Join me as I ponder the lessons from Monzo's predicament and consider what your plan might be when the headlines sting.Play episode
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ANYONE FOR A STRAWBERRIES AND CREAM SANDWICH?
5 min 24 sec
Yes, you read that right.
Not only is the strawberries and cream sandwich real, but it has also gone viral.
And it has generated some much-needed positive coverage and PR for a brand that has been in crisis media management mode for a long time.Play episode
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