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9 new crisis communication rules

9 new crisis communication rules

The nature of crisis communications is changing. The rise of technology has not only increased the immediacy of news but also given more power to people in terms of how and where they consume that news and how ...

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The metaphor that ruined a media interview

The metaphor that ruined a media interview

‘Sloppy, empirically unsound and potentially offensive’. These are not our words. They are instead just one example of how people have responded to a metaphor a spokesperson used in a media interview this week ...

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Black, white and read all over

Black, white and read all over

If you’re preparing to do a media interview you need to be absolutely clear about who you’re talking to. While broadcasters have obligations to remain impartial, newspapers have very few such constraints and ...

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The singing CEO and other ‘hot-mic’ fails

The singing CEO and other ‘hot-mic’ fails

You’ve probably already seen the footage. Sainsbury’s CEO Mike Coupe was caught on camera singing ‘We’re in the money’ while waiting for a TV interview to discuss his supermarket’s plans to buy rivals Asda, bo ...

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