Media Training Blog

Should PR people sit in on media interviews?

Should PR people sit in on media interviews?

They say three’s a crowd and sometimes it feels like the phrase was intended for PR and comms professionals who sit in on media interviews. After all, the journalist doesn’t really want you there and if you in ...

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Is a crisis a threat or an opportunity?

Is a crisis a threat or an opportunity?

It’s often said the biggest test of an organisation’s reputation is how it handles a crisis. And with the potential for 24 hour news coverage, social media storms, falling share prices and unhappy customers it ...

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Help - my CEO will not have media training

Help - my CEO will not have media training

Having a CEO refuse media training is a nightmare scenario for PR and comms officers. Not only does it limit the organisation’s potential for positive media coverage but it also leaves it exposed in a crisis m ...

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